Others / The Economic Times
Head Digital Works announced it will acquire Deltatech Gaming Ltd, the parent company of Adda52, for Rs 491 crore. The acquisition will occur in two phases, eventually merging Deltatech Gaming into HDW. HDW plans to leverage this acquisition to expand its poker business and diversify its skill-gaming platforms.
Tamannaah Bhatia showcases her versatility with roles ranging from a fierce warrior in Baahubali to a fearless bouncer in Babli Bouncer. She excels in crime thrillers like Aakhri Sach, emotional dramas like Jee Karda, and bold narratives like Lust Stories 2, proving her acting depth.
JioStar is negotiating TV and digital ad sales for the ICC Champions Trophy while the advertising market remains cautious. Despite high ad rates and challenges in selling inventory, excitement around India matches, especially the India-Pakistan clash, is expected to boost deals.
The TATA Women's Premier League (WPL) returns for its third season, showcasing top-tier womens cricket. JioStar, the official broadcaster, secures sponsorships from 10 diverse brands. EVP Udit Sharma emphasizes the role of sponsors in promoting women's cricket. The tournament runs from Feb 14 to Mar 15, 2025, available on Star Sports, Sports18, and JioHotstar.
The Ministry of Information and Broadcasting (MIB) has advised OTT platforms to strictly follow the IT Rules 2021, emphasizing self-regulation and access control for 'A' rated content to prevent children from viewing inappropriate material. This follows controversy over 'obscene' remarks by YouTuber Ranveer Allahbadia on Samay Rainas show 'India's Got Latent,' leading to the episodes removal.
Leading broadcasters JioStar, Zee Entertainment, and Sony Pictures Networks India are set to relaunch free-to-air Hindi general entertainment channels on DD Free Dish. This move may intensify subscriber churn from pay-TV to free platforms, although it could also generate significant ad revenue for broadcasters.
Madhya Pradesh Chief Minister Mohan Yadav declared the film 'Chhaava', based on Maratha warrior king Chhatrapati Sambhaji, tax-free in the state. Announced in Jabalpur on Chhatrapati Shivaji Maharaj's birth anniversary, the Laxman Utekar-directed movie features Vicky Kaushal, Rashmika Mandanna, and Akshaye Khanna. Yadav praised the film and highlighted Sambhaji Maharaj's sacrifices for the nation.
Millions of Indian viewers faced frustration due to technical issues on Jio Hotstar during the opening day of the ICC Men's Champions Trophy. The platform experienced interruptions during the match, with users reporting lagging and buffering. Despite these issues, the tournament features major sponsors like Dream11 and ICICI Direct, showcasing its commercial impact.
JioStar, the official broadcaster for the ICC Mens Champions Trophy 2025, has revealed its sponsors, which include Dream11, Pernod Ricard India, and Vodafone Idea. The tournament marks the return of the Champions Trophy after eight years, featuring top teams like India, England, and Pakistan. Matches will be aired on JioStar Network and JioHotstar.
The fantasy sports industry is banking on the ICC Champions Trophy and the IPL to drive user growth despite the 28% GST impact. Dream11 and My11Circle are making significant marketing investments and finalizing sponsorships, aiming to increase their user base and brand engagement through strategic partnerships.
Pocket Entertainment's new AI-supported platform, Pocket Toons, enhances comic creation, enabling the release of three episodes daily. The platform has gained strong user engagement since its beta launch. By integrating AI, Pocket Toons aims to reach $100 million in ARR by 2026, making high-quality comics more accessible.
JioStar Network gears up to transform cricket broadcasting for the ICC Mens Champions Trophy 2025 starting February 19, with extensive multi-platform, multi-lingual, and inclusive coverage. Iconic commentators will enhance the viewer experience, and matches will be available on JioHotstar with live streaming in nine languages and additional innovative features, including audio descriptive commentary.
JioStar is expanding its sports portfolio with new regional channels in SD and HD formats ahead of IPL 2025. The company is rebranding Sports18 channels as Star Sports in multiple languages, including Hindi, Telugu, Tamil, and Kannada, to cater to regional audiences and enhance its market presence.
TV viewers in India may miss over 100 channels from networks like Sony, Star, and Zee if foreign satellites used aren't approved by the Indian space regulator by March 31. While some have approvals, others are awaiting clearance. The TV industry urges timely authorizations to prevent disruptions with major events like IPL looming.
The Delhi High Court has asked Open AI to respond to an application by the Indian Music Industry (IMI) concerning a lawsuit filed by ANI. The case centers around allegations of unauthorized use of ANI's content to train ChatGPT, with proceedings set for February 21.
JioHotstar and Nielsen will introduce third-party digital ad measurement for IPL 2025, bringing transparency and accountability. This partnership marks the first independent digital ad measurement for an Indian live sporting event, providing real-time performance insights via the Nielsen ONE dashboard, aiming to boost brand trust and optimize ad spending.
Sony Pictures Networks India has seen a large increase in viewership and user engagement for Season 4 of Shark Tank India, streaming exclusively on SonyLIV. The show premiered on January 6 and resulted in a 40% rise in Connected TV viewership. The positive response highlights the popularity of the business reality show among audiences.
Indian exhibitors are capitalizing on the re-release trend, with older films like Tumbbad (2018) and Sanam Teri Kasam (2016) surpassing their original box-office earnings and outperforming new releases. Sanam Teri Kasam collected nearly 28 crore in eight days, exceeding films like Loveyapa, Sky Force, and Chhaava.