The Economic Times

A Los Angeles man who lost his job during Covid built a multimillion-dollar plant business from his apartment

After losing his job during the Covid-19 pandemic, Los Angeles resident Brandon Hurst began selling plants from his apartment to make ends meet. What started as a small side hustle grew into a multimillion-dollar business, powered by TikTok Shop livestreams, loyal customers and an unusual auction model. Today, his plant business employs 24 people and processes around 1,000 orders a day