Dream 11 out, BCCI hunts for next big hitter

The Board of Control for Cricket in India aims to secure 452 crore via front-of-jersey sponsorship. This follows Dream 11's exit due to government regulations. The sponsorship covers 140 matches from 2025-28. BCCI seeks 3.5 crore per bilateral match and 1.5 crore for ICC/ACC events. Despite limited time before the Asia Cup, strong sponsor interest is anticipated.