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Updated: 9:46 am Nov 11, 2026

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Why storytelling can be a startup's strongest competitive moat

At TechSparks 2026, Shweta Rajpal Kohli, President and CEO of Startup Policy Forum, explained why founders need to tell authentic, distinctive stories and how storytelling can help build trust and differentiate a business.

10 Nov 2026 2:34 pm

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