The Economic Times

Why are Indians suddenly buying more vitamins after starting Ozempic-like weight loss drugs?

Demand for vitamin and nutritional supplements is surging in India. This trend follows the increased availability of semaglutide-based weight-loss and diabetes medicines. Doctors are advising patients on these drugs to take multivitamins and protein supplements. This is to prevent nutritional deficiencies and muscle loss due to reduced food intake. Sales of vitamin supplements saw a significant jump in April.