The Economic Times News

David Beckham-backed Prenetics pauses Bitcoin (BTC USD) buying as crypto market slump forces strategy shift

David Beckham Bitcoin strategy: Prenetics, a health-sciences company with backing from David Beckham, has halted its Bitcoin buying strategy. The company stopped accumulating the cryptocurrency on December 4. This decision comes as crypto prices face ongoing pressure. Prenetics will now focus on its nutritional supplement brand, IM8. The company still holds its existing Bitcoin reserves.