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The Economic Times

WeRIndia Live / The Economic Times

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Indians every rupee in wallet has new contenders and the fight is heating up

Indian Consumer Spending Trends: Indian households are increasingly shifting their consumption patterns, which reflects a richer variety of spending options. This changing consumer behavior shows significant growth in non-food expenditures over the years. The introduction of quick commerce has further diversified available products, making various goods more accessible. Both urban and rural consumers are seeking premium products alongside traditional staples.

13 Oct 2026 11:19 am