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The Times of India

Others / The Times of India

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How a 15-year-old designer from Ethiopia turned trash into viral fashion

Teenager Kalu Putik has achieved viral fame on Instagram by creating high-fashion outfits from discarded waste materials. His unpredictable and visually striking content captivates audiences, driving millions of views and followers. This success highlights a shift in online fashion towards originality and sustainability over traditional aspirational content.

9 May 2026 9:01 am