The Economic Times

Psychology says people who use only free version of antivirus aren't careless: What this choice may reveal?

Psychology says people who use only free version of antivirus aren't always ignoring online safety. Their choice can reflect how they evaluate value, trust technology, manage spending, and balance risks. Psychology explains that people often make decisions based on personal experiences, confidence, available information, and perceived needs. Understanding this behavior can help explain why many users continue relying on free antivirus software despite the availability of paid security solutions.