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The Economic Times

Economy / The Economic Times

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Why enamel protection is becoming central to everyday oral care

Enamel protection is emerging as a critical focus in everyday oral care as dentists highlight rising cases of enamel erosion linked to modern, acid-heavy diets. Unlike cavities, enamel wear develops gradually and often goes unnoticed, making prevention essential. Experts now emphasise choosing toothpaste that goes beyond cleaning to actively strengthen and protect enamel. Advances in oral care science, such as enamel-focused formulations, are shifting oral health conversations from cosmetic benefits to long-term preventive care.

30 Jan 2026 11:03 pm