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The Economic Times

Economy / The Economic Times

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Wedding trousseaus to bear the brunt of gold, silver price surge

Gold and silver have hit record highs, affecting jewellery purchases for the upcoming wedding season. Global economic uncertainty and geopolitical tensions are driving this rally. Investors are buying gold and silver bars as safe-haven assets. Jewellers report a significant drop in wedding jewellery demand, with consumers opting for lower caratage gold or lighter pieces to manage budgets.

12 Jan 2026 11:58 pm