The Economic Times

Tata Play bets on coexistence of DTH and streaming with new a Rs 199 live TV app

Tata Play is launching the Tata Play Smart app, enabling access to over 500 live television channels. The app requires an internet connection and is compatible with various devices including smart TVs. Tata Play maintains that traditional DTH services will continue to exist alongside streaming services. The company aims to expand its user base by attracting households yet to subscribe to pay television.