SENSEX
NIFTY
GOLD
USD/INR

Weather

image 28    C

Economy News

The Economic Times

Economy / The Economic Times

details

Ratings blackout may cast a shadow over brands' TV ad spends

A prolonged suspension of BARC television ratings could disrupt festive-season advertising, with marketers warning that reality shows such as Kaun Banega Crorepati, Bigg Boss and India Ke Top 1% may be the worst affected.

22 Jul 2026 12:35 am