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The Economic Times

Economy / The Economic Times

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Production companies bet on confirmed OTT deals to hit the fund trail

Indian film and entertainment production houses are changing how they get money. They now raise funds against confirmed deals with streaming services and TV channels. This new approach helps producers get working capital faster. It also offers investors a less risky way to fund content. Structured credit platforms are making financing quicker and cheaper for producers across India.

13 Jan 2026 12:15 am