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Economy News

The Economic Times

Economy / The Economic Times

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Premium car buyers drive EV, hybrid shift as high-margin segment goes electric

Electrified vehicles are now nearly half of new premium car registrations. This significant shift reflects changing buyer preferences in India's luxury market. Buyers now consider performance, sustainability, and ownership costs over traditional fuels. Carmakers are adapting product strategies to meet this growing demand for electrified options. Improved technology and consumer confidence are accelerating this transition in the market.

26 Jul 2026 4:00 am