The Economic Times

'Have you given it 1,000 days?': Banker on Marwaris' 1,000-day rule that separates them from others

A Marwari business philosophy, the 1,000-day rule, suggests a three-year minimum for judging entrepreneurial success. This approach prioritizes learning and survival in the initial years, focusing on understanding the industry, iterating the model, and building structure before evaluating profitability. It aims to prevent premature exits by allowing ventures sufficient time for compounding and adaptation.