SENSEX
NIFTY
GOLD
USD/INR

Weather

image 40    C

Economy News

The Economic Times

Economy / The Economic Times

details

Global streaming platforms trade control for scale in Indias OTT market

Streaming powerhouses are choosing to partner with Indian digital platforms, looking to delve into the rapidly expanding OTT market without significant risk. Leaders like BBC, Disney+, and Warner Bros Discovery are leveraging local expertise to tap into a massive user base.

17 Apr 2026 10:48 am