The Economic Times

FIFA fever grips India: Fans rush to book World Cup 2026 trips despite high airfares and rupee woes

Indian football fans are defying geopolitical tensions, high airfares, and a weakening rupee to attend the FIFA World Cup 2026. This year, a growing number of travelers, including those from tier-2 cities, are willing to spend significantly on customized itineraries, viewing the tournament as a significant lifestyle investment and a once-in-a-lifetime experience.