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CCPA slaps fines on PhysicsWallah, McAfee for 'Dark Pattern' practices

India's consumer watchdog has fined edtech firm PhysicsWallah and cybersecurity company McAfee. They were found using deceptive interface designs, known as dark patterns. These tricks manipulated users into unintended actions. PhysicsWallah faces a Rs 5 lakh penalty, while McAfee is fined Rs 1 lakh. Both companies must immediately remove these practices from their platforms.

3 Jun 2026 3:32 pm