The Economic Times

Billionaire Johan Eliasch bought 400,000 acres of Amazon rainforest, almost the size of Greater London. He worried about deforestation and wildlife loss; what he achieved is truly remarkable

Johan Eliasch generated buzz by securing ownership of 400,000 acres of the Amazon rainforest to combat logging threats. However, his move raised concerns about the fate of roughly 1,000 workers employed in the logging industry. Detractors questioned the appropriateness of foreign ownership in Brazilian lands for conservation ideals. Additionally, Eliasch's partnership in founding Cool Earth reflects the ongoing struggle to balance environmental conservation with the livelihoods of nearby communities.