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Opinion News

The Economic Times

Opinion / The Economic Times

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To give, first get to know: Why Indias everyday generosity matters more than ever

India witnesses widespread everyday giving, with households contributing billions annually. While generosity is abundant, most gifts are ad-hoc and directly benefit individuals, with only a small portion reaching formal nonprofits. This contrasts with Western models, highlighting the importance of proximity, trust, and community involvement in driving Indian philanthropy towards lasting change.

21 May 2026 11:34 pm