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Opinion News

The Economic Times

Opinion / The Economic Times

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Pink of health, not pink campaigns

Pink's symbolic association with women's health needs to evolve beyond campaigns. True health equity demands systemic reform in policy, financing, and preventive care. A life-stage approach, integrating specialties and proactive screening, is crucial. This redesign, especially for cardiovascular health, ensures women receive continuous, dignified, and preventive care, not just reactive treatment.

6 Mar 2026 11:17 pm