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Americas News

The Times of India

Americas / The Times of India

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How Dilbert introduced the Indian IITian into American culture

Long before Silicon Valley's rise, American newspapers introduced the IITian through Dilbert's Asok, an impossibly smart, socially earnest engineer. This archetype, educated at India's IITs, highlighted corporate absurdity. Dilbert normalized the presence of immigrant engineers, making the IIT a signal for extreme intelligence and competence, subtly shaping perceptions ahead of their real-world prominence.

14 Jan 2026 6:44 pm