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IMAX Reacts to iPhone Duo

Production theater company IMAX has responded in a mixed way to Apple's embrace of a 1:1.4 aspect ratio on the iPhone Duo's inner and outer displays. The boxier ratio happens to be very close to the classic full-frame IMAX aspect ratio, which comes from the geometry of the company's original 15-perforation/70mm film system. In response to an X post from someone wondering if we'll see more 1:14.1 content because of the iPhone Duo, IMAX's official account said, Love this for them, but then added, Still not watching movies on a phone... Pre-orders open October 16 ahead of an October 23 launch. Related Roundup: iPhone Duo Buyer's Guide: iPhone Duo (Coming Soon) Related Forum: iPhone This article, IMAX Reacts to iPhone Duo's 1:1.4 Aspect Ratio Displays first appeared on MacRumors.com Discuss this article in our forums

11 Sep 2026 5:12 pm