The Economic Times

Parle's new 'Melody Tiramisu' toffee pack carries 'celebrating India-Italy friendship' message; comes after viral 'Melodi' moments

Parle has launched a limited edition Tiramisu flavour of its iconic Melody toffee exclusively on Blinkit, with the pack explicitly carrying a 'celebrating India-Italy friendship' message. The launch follows Prime Minister Narendra Modi's viral moment of gifting Melody toffees to Italian Prime Minister Giorgia Meloni in Rome in May this year.