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AI shopping passes 50% of US consumers for the first time, NIQ says

Some 51% of US consumers used at least one AI tool to help them shop in the past month, according to new figures from NIQ. It is the first time the share has passed 50% in the market research firms Agentic Commerce Tracker. Use has grown steadily over the past two quarters, NIQ said. It [] This story continues at The Next Web

24 Sep 2026 11:42 pm