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Personal Finance News

The Economic Times

Personal Finance / The Economic Times

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3 in 4 SIPs stopped: Fix mis-selling, hype: Lunawat

The Wealth Company Asset Management, India's newest fund house, is making waves. CEO Madhu Lunawat is prioritizing distributor partnerships and understanding investor behavior. This approach aims to build trust and long-term investment. The company is also launching unique schemes like an Ethical Fund. Their strategy focuses on education and merit-based investments in a growing market. She talks on fixing distribution gaps, resisting hype and building a performance-led fund house, in conversation with Kayezad E. Adajania.

23 Feb 2026 6:30 am