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CCPA fines Rapido Rs 10 lakh for misleading ads, unfair trade practices

Guwahati: The Central Consumer Protection Authority (CCPA) has imposed a Rs 10 lakh penalty on Roppen Transportation Services Pvt Ltd, which operates the ride-hailing platform Rapido, for misleading advertisements, unfair trade practices, an unfair contract and the use of dark patterns, the government said on Tuesday (September 15, 2026). The action follows a sector-wide examination [] The post CCPA fines Rapido Rs 10 lakh for misleading ads, unfair trade practices appeared first on NorthEast Now .

16 Sep 2026 6:27 pm