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The Economic Times

Investment / The Economic Times

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Ambani uses 10 power again for the next disruption in a hot Indian market

Reliance Consumer Products has entered Indias ice-cream market with Bombay Creamery, pricing cups, cones and sticks from 10. The brand is initially rolling out across western India before a planned nationwide expansion, bringing Reliances low-price, high-distribution strategy to another consumer category.

2 Sep 2026 12:24 pm