The Economic Times

A cheap American sandwich conquered the world. Now China is rewriting the burger's 100-year-old story

Burgers are experiencing a surge in popularity across China's fast-food market. Global chains and local operators are now fiercely competing for market share. Consumers seek convenient and affordable meal options amid economic shifts. Pizza Hut's burger counters are expanding rapidly, showing strong growth potential. This trend reflects a broader change in Chinese dining habits and spending.