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Best Prime Day Apple deals: Save on iPad, AirPods, Macs

Macworld The Best Apple Prime Day deals October 2026 Pick up a great deal on the Apple kit you want. These are the best deals weve seen so far. Top U.S. Apple deals AirPods Pro 3 : $179 ($70 off, MSRP $249) AirPods Max 2: $429 ($120 off, MSRP $549) 13-inch M5 MacBook Air (512GB/16GB) : $1,099 ($200 off, MSRP $1,299) 15-inch M5 MacBook Air (512GB/16GB) : $1,299 ($200 off, MSRP $1,499) 14-inch M5 MacBook Pro (1TB/16GB) : $1,839 ($160 off, MSRP $1,999) 16-inch M5 Pro MacBook Pro (2TB/24GB ): $2,749 ($250 off, MSRP $2,999) M6 Mac mini (16GB, 256GB) : $779 ($120 off, MSRP $899) M5 Max Mac Studio (36GB, 512GB) : $2,449 ($50 off, MSRP $2,499) Apple Watch Series 12 (42mm): $350 ($49 off, MSRP $399) 11-inch M4 iPad Air (128GB): $649 ($100 off, MSRP $749) 13-inch M5 iPad Pro (256GB) : $1,550 ($149 off, MSRP $1,699) 13-inch M4 iPad Pro (256GB) : $1,299 ($400 less than M5 equivalent) Top U.K. Apple deals AirPods Pro 3 : 200 (19 off, RRP 219) 13-inch MacBook Air, M5 (512GB/16GB) : 1,199.97 (99 off, RRP 1,299) 13-inch MacBook Air, M5 (1TB/16GB) : 1,465 (134 off, RRP 1,599) 15-inch MacBook Air, M5 (512GB/16GB) : 1,344.97 (154 off, RRP 1,499) 14-inch M5 Pro MacBook Pro (1TB/32GB) : 2,399 (100 off, RRP 2,499) 14-inch M5 Max MacBook Pro (2TB) : 3,799 (300 off, RRP 4,099) M6 Mac mini (16GB, 256GB) : 823.97 (75 off, RRP 899) M5 Max Mac Studio : 2,289.97 (209 off, RRP 2,499) Apple Watch Ultra 3 : 549 (200 less than Apple Watch Ultra 4) iPad (256GB) : 509 (20 off, RRP 529) 13-inch M4 iPad Air (128GB) : 899 (50 off, RRP 949) Updated October 5 : Weve checked prices across Amazons U.S. and U.K. stores and updated our recommended deals ahead of Prime Day in the U.S. and U.K. Prime Day is usually a great time to save on Apple products, but this year comes with an important caveat: Macs and iPads are more expensive than they were during the previous sale. Apple raised prices across its Mac and iPad lineups in June, with further increases arriving alongside the latest Macs, reflecting wider rises in memory and storage costs across the industry. So while Amazon should still offer some of the best prices available on current models, dont expect every deal to beat Junes Prime Day lows. The good news is that Apple Watch pricing has remained largely unchanged, while the AirPods 5 launched at a lower price. And across the board, Prime Day should still be one of the best opportunities to buy Apple products for less than Apple charges. Browse the best Prime Day Apple deals below, and see our dedicated Prime Day coverage and Best Picks guides for more buying advice. Amazon Prime Day MacBook Air, MacBook Neo & MacBook Pro deals Eugen Wegmann Apple updated the MacBook Pro in March with M5 Pro and M5 Max processors with double the storage across the board. At the same time, Apple upgraded the MacBook Air with an M5 chip as well, also with double the storage. Those models all came with a price increase to match the new starting storage amounts, but a few months later, Apple raised prices on all Macs from $100-$500, depending on the model. These are great machines , but youre not going to get them nearly as cheap as you could last year, when the MacBook Air regularly dipped under $800. These days, a really good price on the Air is something closer to $1,150, while the Pro has yet to dip below $1,800. Apples price hikes even extended to Apples excellent entry-level Neo , which got a $100 price hike. Deals on the MacBook Neo have generally been modest, although were now starting to see more meaningful savings on some configurations. U.S. MacBook Neo (256GB) : $690 ($9 off, MSRP $699) MacBook Neo (512GB) : $790 ($90 off, MSRP $799) 13-inch M5 MacBook Air (512GB/16GB) : $1,099 ($200 off, MSRP $1,299) 15-inch M5 MacBook Air (512GB/16GB) : $1,299 ($200 off, MSRP $1,499) 14-inch M5 MacBook Pro (1TB/16GB) : $1,839 ($163 off, MSRP $1,999) 14-inch M5 MacBook Pro (1TB/24GB) : $2,039 ($160 off, MSRP $2,199) 16-inch M5 Pro MacBook Pro (2TB/24GB ): $2,749 ($250 off, MSRP $2,999) 16-inch M5 Max MacBook Pro (2TB/36GB ): $3,899 ($500 off, MSRP $4,399) U.K . 13-inch MacBook Air, M5 (512GB/16GB) : 1,199.97 (99 off, RRP 1,299) 13-inch MacBook Air, M5 (1TB/16GB) : 1,465 (134 off, RRP 1,599) 15-inch MacBook Air, M5 (512GB/16GB) : 1,344.97 (154 off, RRP 1,499) 14-inch M5 Pro MacBook Pro (1TB/24GB) : 2,249.97 (249 off, RRP 2,499) 14-inch M5 Max MacBook Pro (2TB) : 3,799 (300 off, RRP 4,099) For more Mac deals see: Best MacBook & Mac Prime Day Deals 2026 Amazon Prime Day iPad deals Britta OBoyle Like the Macs, Apple hiked the price of the iPad by $100-$200 back in June. Most of them are older models due for an update soon, including the iPad mini (released October 2024), A16 iPad (released March 2025), and iPad Pro (released October 2025). The lone exception is the iPad Air, which received an update in March. Therefore, we recommend waiting unless theres a really good deal. Unfortunately, we havent seen a really good iPad deal in a while. For example, during the first Prime Day, the A16 iPad was down to $279, but the best price weve seen since the price hike is $399. Similarly, the iPad Airs lowest price was $649, about $130 higher than the previous all-time low. U.S. iPad (128GB) : $399 ($50 off, MSRP $449) iPad mini (128GB) : $499 ($100 off, MSRP $599) 11-inch M4 iPad Air (128GB): $649 ($100 off, MSRP $749) 13-inch M4 iPad Air (128GB) : $849 ($100 off, MSRP $949) 11-inch M5 iPad Pro (256GB) : $1,099 ($100 off, MSRP $1,199) 13-inch M5 iPad Pro (256GB) : $1,550 ($149 off, MSRP $1,699) 13-inch M4 iPad Pro (256GB) : $1,299 ($400 less than M5 equivalent) U.K. iPad (256GB) : 509 (20 off, RRP 529) 13-inch M4 iPad Air (128GB) : 899 (50 off, RRP 949) 11-inch M5 iPad Pro (256GB) : 1,387 (12 off, RRP 1,399) For more iPad deals see: Best Prime Day iPad deals 2026 Amazon Prime Day AirPods deals Foundry Apples newest AirPods are AirPods 5, which already got a pretty significant price cut over the 4th-gen model . The $129 model now has ANC, which is an effective $50 price cut over the previous model, which cost $179. Weve seen that model go as low as $99 and regularly drop to $119, so we could see the price drop under $100 before long. This October Prime Day might be a little too soon, however. AirPods Pro 3 were released last September, but theyre still Apples latest high-end earbuds, with foam-infused eartips, an H2 chip, and a heart-rate sensor. We gave them a near-perfect score in our review , and they keep getting better as Apple adds new features, including a custom equalizer in iOS 27 . Weve seen AirPods Pro 3 as low as $179 in the past, so were hoping they drop back there again. Earlier this year, Apple updated its AirPods Max with an H2 chip, bringing better noise cancellation and missing features such as Live Translation and AdaptiveAudio for the same $549 price. AirPods Max 2 recently dropped to $399 for the last Prime Day, so be on the lookout for a similar sale this time around. U.S. AirPods Pro 3 : $179 ($70 off, MSRP $249) AirPods 5: $129 ($0 off, MSRP $129) AirPods Max 2: $429 ($120 off, MSRP $549) U.K. AirPods Pro 3 : 200 (19 off, RRP 219) For more AirPods Deals see: Best AirPods Prime Day Deals 2026 Amazon Prime Day Apple Watch deals Britta OBoyle Apple just released the Apple Watch Series 12 and Ultra 4, which offer several exclusive features that arent available on last years watches, including continuous all-day heart-rate tracking and Audio Intelligence with Live Rewind that lets you see a transcript of the last 15 seconds of a conversation. The new features are well worth the upgrade, especially since Apple mostly kept prices the same. (The 42mm model still starts at $399 and the 46mm is only $20 higher.) We havent seen much in the way of discounts yet as theyve only been on shelves for a few weeks, but keep your eye out for $25-$50 savings if you really want one. We really liked the Apple Watch SE 3 last year, but since it didnt get a refresh this year, you should wait for at least a $50 discount. And of course, well spotlight any clearance deals on the Apple Watch Series 11 or Ultra 3, but were not seeing much stock remaining at Amazon. U.S. Apple Watch Series 12 (42mm): $349 ($50 off, MSRP $399) Apple Watch Series 12 (46mm) : $399 ($0 off, MSRP $449) Apple Watch SE 3 (40mm) : $199 ($50 off, MSRP $249) Apple Watch SE 3 (44mm) : $229 ($50 off, MSRP $279) Apple Watch Ultra 4 : $779 ($20 off, MSRP $799) U.K. Apple Watch Ultra 3 : 549 (200 less than Apple Watch Ultra 4) For more Apple Watch deals see: Best Apple Watch Prime Day Deals 2026 Amazon Prime Day iMac and Mac desktop deals Foundry Apple updated the Mac mini and Mac Studio with new chips in September, but both got a prett significant price increase. The cheapest Mac mini now costs $899, while the Mac Studio starts at $2,499, an increase of $300 and $500, respectively. Unfortunately, any savings are likely to be in the $20$50 range, so youll still be paying considerably more than you would have during the previous Prime Day. The situation isnt much better with the iMac, which still has an M4 processor. Where we once were able to get in for under $1,100 during sales events, youre now looking at a minimum of $1,450. U.S. M6 Mac mini (16GB, 256GB) : $779.99 ($119 off, MSRP $899) M5 Max Mac Studio (36GB, 512GB) : $2,449 ($50 off, MSRP $2,499) M4 iMac (8-core GPU, 256GB/16GB): $1,456 ($43 off, MSRP $1,499) M4 iMac, (10-core GPU, 256GB/16GB) : $1,646 ($43 off, MSRP $1,699) U.K. M6 Mac mini (16GB, 256GB) : 823.97 (75 off, RRP 899) M5 Max Mac Studio : 2,289.97 (209 off, RRP 2,499) M4 iMac (10-Core GPU, 256GB/16GB RAM): 1,620 (79 off, RRP 1,699) iPhone deals Britta OBoyle If youre looking for an iPhone deal in the U.S., Prime Day sales are not the ones you want. While there are plenty of cases, cables, and other accessories Amazon doesnt sell new iPhones, so the best youre going to find is a refurbished iPhone 17 Pro. You might have better luck shopping at Amazon UK, especially with the iPhone 17 series. Since the iPhone 18 Pro just arrived, we dont expect huge savings there. iPhone 17 (256GB) : 799 (100 off, RRP 899) iPhone 17 Pro (256GB) : 999 (100 off, RRP 1,099) Amazon Prime Day Apple accessories deals Thiago Trevisan/Foundry If youre not in the market for a big-ticket Apple device, Prime Day is always a great time to pick up a mouse or keyboard for your Mac, Apple Pencil or Magic Keyboard for your iPad, a set of AirTags, or a new case for your iPhone. U.S. Apple Pencil Pro: $99 ($30 off, MSRP $129) Apple Pencil USB-C : $69 ($10 off, MSRP $79) Magic Keyboard for 11-inch iPad Air(M2/M3/M4) : $200 ($69 off, MSRP $269) Magic Keyboard for 13-inch iPad Air(M2/M3/M4) : $250 ($69 off, MSRP $319) Magic Keyboard for 11-inch iPad Pro (M4/M5) : $288 ($11 off, MSRP $299) Magic Keyboard for 13-inch iPad Pro (M4/M5) : $326 ($23 off, MSRP $349) Magic Keyboard Folio for iPad : $150 ($99 off, MSRP $249) Apple Magic Trackpad (Black) : $130 ($19 off, MSRP $149) Apple 35W Dual USB-C Port Compact Power Adapter : $39 ($20 off, MSRP $59) iPhone 17e Silicone Case with MagSafe : $26 ($23 off with coupon on page, $49 MSRP) Beats iPhone 17/17 Pro/17 Pro Max Case : $28 ($17 off, MSRP $45) Apple USB-C Charge Cable (2m) : $24 ($5 off, $29) Apple AirTag (2nd-gen, 4-pack) : $89 ($10 off, MSRP $99) U.K. Apple Pencil Pro : 129 (0 off, RRP 129) Apple Pencil USB-C : 79 (0 off, RRP 79) Magic Keyboard : 84 (15 off, RRP 99) Magic Keyboard with Touch ID & Numeric Pad : 169.98 (9 off, RRP 179) Magic Mouse (white) : 75.98 (3 off, RRP 79) AirTag (2nd gen, 4-pack) : 99 (0 off, RRP 99) Apple Crossbody Strap : 38.65 (20 off, 59 RRP) Amazon Prime Day Beats deals Foundry If AirPods arent your speed, Apples other line of headphones, Beats, is certain to be on sale for extremely low prices during Prime Day. Beats are regularly cheaper than AirPods, and are always among the best deals during Amazon sale events. U.S. Beats Solo 4 : $150 ($50 off, MSRP $200) Beats Solo Buds : $70 ($10 off, MSRP $80) Beats Studio Buds + : $100 ($70 off, MSRP $170) Beats Studio Pro : $230 ($70 off, MSRP $300) Beats Pill : $85 ($65 off, MSRP $150) Beats Flex : $49 ($21 off, MSRP $70) U.K. Beats Solo 4 : 150 (50 off, RRP 200) Beats Studio Buds + : 179 (0 off, RRP 179) Beats Studio Pro : 230 (119 off, RRP 349) Beats Powerbeats Fit : 199 (1 off, RRP 200) Beats Pill : 107 (42 off, RRP 149) Beats Flex : 69 (1 off, RRP 70) How to get Prime Day discounts Amazon Prime Day started as a sale for subscribers to Amazons Prime membership, but many deals are available for anyone to purchase. However, Prime members will get free 2-day shipping on most items, while non-members will need to pay variable shipping rates. Prime memberships cost $139 / 95 / AUD$59 annually, or$14.99/8.99/AUD$6.99every month. New users can sign up for a 30-day free trial that can be canceled at any time. How we pick the best Apple deals At Macworld, weve been covering and reviewing Apple and Apple devices for more than four decades, from the original Macintosh to the latest Macs, iPhones, iPads, AirPods and Apple Watches. We use Apple products every day and purchase them with our own money, so we know a good deal when we see one. More importantly, we also know how to spot a bad deal. With a working knowledge of everything Apple sells and decades of experience, we know when Amazon is promoting older products as limited deals or pushing regular discounts as Prime Day bargains, so the listings you see here will only be for discounts that are at or near all-time low prices. Amazon Prime Day: More Apple bargains For more Amazon Prime Day coverage, check out our other Apple deal roundups: Best Apple Watch Prime Day Deals 2026 Best AirPods Prime Day Deals 2026 Best Prime Day iPad deals 2026 Best MacBook & Mac Prime Day Deals 2026

6 Oct 2026 1:59 am