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Ted Lasso Season 4 Premiere is Apple TV

The Ted Lasso season 4 premiere was Apple's most popular TV show debut to date, according to Nielsen viewing data Apple sent to Deadline . The show racked up 296.6 million viewing minutes in the United States across the August 4 and August 5 launch window. It beat the premieres of prior seasons of Ted Lasso, plus the Severance and Pluribus premieres. On just August 5, the first episode was the most-streamed program in the United States with more than 200 million viewing minutes. Season 4 premiered more than three years after the season 3 finale aired, but the long break doesn't appear to have soured Ted Lasso fans. It initially seemed like season 3 might be the final season for the series, so a season 4 was more of a surprise than a wait. In the fourth season, the show returns to its underdog roots with Ted Lasso moving back to Richmond to coach a second-division women's football team. There are two episodes of season 4 available now, and new episodes come out every Wednesday. Apple TV is priced at $12.99 per month, and it can be watched across Apple devices, on popular smart TVs, on set-top boxes like Roku, on gaming consoles, and on the web. Apple TV is also included in Apple One subscription bundles. New subscribers can get a seven-day free trial. Related Roundup: Apple TV Tag: Apple TV Service Buyer's Guide: Apple TV (Don't Buy) Related Forum: Apple TV and Home Theater This article, Ted Lasso Season 4 Premiere is Apple TV's Biggest Launch Ever first appeared on MacRumors.com Discuss this article in our forums

14 Aug 2026 4:35 am