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The Economic Times

Others / The Economic Times

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Fresh rules could increase OTTs' compliance burden

Proposed government rules may increase compliance burdens for India's OTT industry. Platforms could need to retrofit thousands of hours of existing films and shows. These new standards will apply to websites, mobile applications, and digital content. Larger platforms have one year to comply with non-negotiable provisions. All establishments must fully meet accessibility standards within two years.

10 Aug 2026 12:29 am