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The Economic Times

Economy / The Economic Times

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Table 2.0: Restaurants absorb 'Ozempic effect' for weight-loss drug consumers

Indian restaurants are adapting to a growing consumer base using weight-loss medications like Ozempic and Mounjaro by introducing Size O menus with smaller portions and lighter options. This trend reflects a shift towards reduced calorie intake, mirroring changes seen in the beverage industry, as diners prioritize protein over carbs. No weighting around: Restaurateurs zero in on Table 2.0

23 Feb 2026 5:30 am