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The Economic Times

Economy / The Economic Times

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Reliance Retail to pilot search and discovery platform in multi-channel push

Reliance Retail is testing a new platform to connect its physical stores with online shopping. Customers can use QR codes to find products matching their preferences. This initiative aims to enhance the shopping journey across Reliance's vast network of stores. The company plans to expand this technology to more of its retail chains soon.

16 Feb 2026 3:46 pm