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The Economic Times

Economy / The Economic Times

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Protein Mini Scooper: Small packs, big push to make nutrition affordable

Companies are introducing smaller, affordable protein food packs to boost consumption. These convenient options cater to discerning Indian consumers seeking more protein. Brands are making protein-rich foods accessible through smaller formats and lower entry prices. Even naturally protein-rich foods are being packaged in smaller, economical portions. This market shift prioritizes affordability and convenience alongside protein content.

5 Sep 2026 2:42 pm