The Economic Times

Indians say no to sweet talk: Carbonated, caffeinated or squeezed more & more people prefer low- or no-sugar drinks

Sales of zero- and low-sugar drinks rose to a five-year high in 2025, showing the segment has moved beyond being seen as an urban trend. Coca-Cola said zero-sugar products made up 30% of its total volume, with Diet Coke sales doubling from a year earlier.