The Economic Times

How is Gen Z affording iPhones, cafs and weekend plans on Rs 30,000-50,000? CA explains the uncomfortable truth

CA Nitin Kaushik explains why Gen Zs expensive-looking lifestyle does not necessarily indicate higher wealth. iPhones, branded sneakers, cafs, holidays and cabs may be funded through EMIs, credit and frequent small purchases. Social media has also changed perceptions of normal spending. While Gen Z has more earning opportunities, Kaushik says the real challenge is keeping enough income to build wealth.