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The Economic Times

Economy / The Economic Times

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FMCG urban sales growth outpaces rural in 2025, overall expansion slows to 4.1%

FMCG volume growth in urban markets edged up to 4.6% in 2025, surpassing rural growth which decelerated to 3.6%. This marks the first time urban markets have outpaced rural regions in sales growth for daily essentials. Industry executives anticipate overall FMCG growth to improve this year, projecting acceleration to around 5% by mid-2026.

19 Feb 2026 12:51 am