SENSEX
NIFTY
GOLD
USD/INR

Weather

image 27    C

Opinion News

The Economic Times

Opinion / The Economic Times

details

iPhone Duo bends, brand banter soars

Apple's iPhone Duo launch sparked immediate brand responses and witty marketing. Samsung and Duolingo quickly joined the digital marketing fray. This signals a new era of instantaneous, meme-driven brand interactions. Brands are now prioritizing wit and cultural relevance over hardware specifications. The future of product launches will likely focus more on humorous sparring.

11 Sep 2026 11:22 pm